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Case Study #4 — UGC Content Production & Brand Partnerships

My Role

  • UGC Creator
  • Influencer Marketing Specialist
  • Brand Partner
  • Content Producer

What I Did

  • Developed personal brand positioning and content strategy
  • Created Instagram and Reels content
  • Built audience engagement through storytelling and community interaction
  • Collaborated with beauty, fashion and lifestyle brands
  • Produced UGC and influencer marketing campaigns
  • Organized giveaway campaigns and audience growth activities
  • Consulted experts and helped improve their social media presence

Challenge

Build an audience from scratch, establish trust, create engaging content and attract brand partnerships in a highly competitive social media environment.

Key Results

11.8K+ Instagram followers grown through content, influencer collaborations and community engagement

25K+ profile views in the last 30 days

50+ brand collaborations with international brands across beauty, fashion, health, consumer technology, home and lifestyle sectors

Delivered both paid and gifted UGC campaigns for international brands

Negotiated paid collaborations, deliverables and content production directly with brands

Collaborated with brands including Coca-Cola Zero, Maybelline New York, Ariel, Douglas, Ultrahuman, iLife, VIVAIA, Arencia and many others

Built long-term relationships, leading to repeat collaboration opportunities

Brand innovations through content, influencer collaborations and personal brand growth

Content Examples

Four best-performing content examples — one from each category.

Fashion & Accessories — VIVAIA

Lifestyle UGC showcasing footwear in everyday outfits.

Focused on styling, comfort and authentic product integration.

View Reel

Beauty — YesStyle

Beauty UGC featuring skincare and cosmetic products.

Created authentic product demonstrations and lifestyle content.

View Reel

Health & Wellness — Berlook

UGC campaign promoting sportswear and an active lifestyle.

Combined fashion, movement and wellness through lifestyle storytelling.

View Reel

Lifestyle / Home — Ariel

UGC campaign for one of the world’s leading household brands.

Created lifestyle content integrating the product into everyday routines.

View Reel

Brand Portfolio

50+ collaborations with international brands across beauty, fashion, wellness, consumer electronics, home and lifestyle.

Featured brands

Coca-Cola Zero • Maybelline New York • Ariel • Douglas • Ultrahuman • iLife Robot • VIVAIA • Arencia

…and other international brands.

Paid UGC Collaboration — iLife Robot

  • Negotiated campaign scope, deliverables and pricing.
  • Produced a sponsored UGC Reel.
  • Received payment ($50 / 200 PLN).
View Reel

Evidence

iLife Robot campaign agreement and payment terms
Campaign agreement & payment terms
Payment receipt — 200 PLN received from iLife Robot collaboration
Payment received — 200 PLN
Published iLife Robot sponsored Instagram Reel
Published sponsored Reel

UGC Collaboration — Coca-Cola Zero

  • Selected for the official TRND Creator Campaign.
  • Received the official campaign product kit and creative brief.
  • Produced campaign content following brand guidelines.
  • Published sponsored Instagram Reel.
View Reel

Evidence

Official TRND Coca-Cola Zero campaign invitation
Official campaign invitation
Coca-Cola Zero campaign welcome pack
Campaign welcome pack
Coca-Cola Zero campaign creative brief
Creative brief
Published Coca-Cola Zero sponsored Instagram Reel
Published Reel

Social Proof ⭐️

Brand invitations, client feedback and repeat partnerships that demonstrate trust and long-term collaboration value.

Brand Invitations

Ultrahuman collaboration invitation email
Ultrahuman collaboration invitation
Essenza Skincare brand collaboration invitation
Essenza Skincare invitation
Arencia × YesStyle influencer program invitation
Arencia × YesStyle invitation
Revolife supplement brand collaboration invitation
Revolife collaboration invitation

Repeat Collaborations

Brands returning with new collaboration proposals after successful campaigns.

VELLA repeat collaboration outreach message
VELLA — repeat collaboration outreach
VELLA follow-up partnership invitation
VELLA — follow-up partnership invitation
BERLOOK brand testimonial on published UGC content
BERLOOK — brand feedback on published content
Repeat collaboration proposal from brand partner
Repeat collaboration proposal
Brand manager testimonial on UGC video delivery
Brand manager feedback on UGC delivery

Audience

Statistics

Post statistics example 1
Post statistics example 2
Post statistics example 3

Audience Profile

Poland
Audience by country
25–34 years
Audience by age
Mostly women
Audience by gender